8 Ways To Avoid SEO Scams

by Julie Newman

1. You will want to be sure the SEO company you choice can offer you realistic results. If you are being told that your site will be ranking number one within the first month, you should proceed with caution, as this is not a realist outcome.

2. It is a gradual process to get your desired results, you will not see top ranking results immediately. Any company that promises you differently is not being completely honest with you.

3. Deal only with an SEO company that can explain to you exactly what you are getting for your money. If they are talking over your head, and are not clearly letting you know what they are promising you, then be skeptical. SEO companies should be able to explain in lay terms exactly what they do and how it works.

4. Get customer references from the SEO company that you are thinking about using. After you have obtained these references you should then check out their page and site rankings, as well as the rankings for the SEO company themselves. If they are unable to accomplish a good page ranking for their current customer base, then chances are they will be unable to do this for your business either.

5. You should always be careful for scams, as there are more out there they you may even realize. Some things to be cautious of are shadow domains, doorway pages, if you are unable to distinguish between the site and the advertisements, if there are keywords in the address bar, and requesting your FTP account information or root access to your server. Although these are most commonly seen, there are also many other suspicious activities to beware of.

6. Be wary of companies who require long phrase keywords. Doing this is not the way to get good rankings. You want to rank well in relevant keywords, not in long obscure phrases that someone will not likely type in.

7. You should never be required to link to the SEO, as this is often inadvisable and has no affect on search rankings.

8. Never be ashamed to ask questions. This is one of the best ways that you can find out about the company history and the services that they provide. If you are embarrassed to ask questions it may cost you money in the end, so keep asking those questions until they are all answered and everything you wanted to know about the company history and services has been covered.

If you are dealing with an SEO company and you feel that you have been mislead you should contact the Federal Trade Commission, in Washington, DC.

About the Author:
When you are searching for a SEO company you want to make sure that they are legitimate and you are not being tricked by one of the numerous scams out there. For a dependable SEO company australia log onto www.seomoves.com.au.
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